Indie Singapore runs award-winning tours, authentic and unique Singapore experiences, as well as pay-what-you-want free walking tours (Little India, Chinatown, Kampong Glam and the Civic District). They are designed for storytellers, creators and journalists — perfect for “The Singapore you never knew” and “free things to do in Singapore” content. Check in with us to see how we can help in your content creation
For storytellers, journalists, creators and local partners who care about authentic experiences, Indie Singapore opens its doors.
Why media partners and content creators choose us:
Real, unscripted moments: small groups, local guides, and neighbourhood stops that make for shareable scenes and genuine storytelling.
Low-cost content opportunities: Our fan-favorite free tours are perfect for “things to do in Singapore for free,” “Singapore on a budget,” or “48 hours in Singapore” features.
For storytellers, journalists, creators and local partners who care about authentic experiences, Indie Singapore opens its doors. Our free walking tours — Little India, Chinatown, Kampong Glam and the River/Civic District — have always been built for curious people who prefer stories over postcards. We invite creators and media to join these tours to capture the city’s colours, flavour and quieter histories.
Travel editors & journalists — feature writers, broadcast producers and editorial teams covering Singapore. We’ve hosted journalists, documentary crews, and broadcasters seeking a fresh perspective on Singapore.
Content creators — TikTok, Instagram, YouTube creators focused on travel, food, culture, budget travel and expat life. This is especially for someone who wants to document the raw, unabridged version of the city, and stories of places where only the locals go to. We are especially known for “hidden gem” finds and activities that are not featured prominently online.
Local Businesses & Artisans
If you’re a café, gallery, hawker stall, or craftsperson, we can co-create experiences that bring more eyes — and hearts — to your work. We are open to collaboration, co-created content and cross-promotion.
Built-in story beats — market colour, food close-ups, guide soundbites and quiet alleys for cinematic b-roll. Unique experiences perfect for video and photography
Low friction access — priority booking, photographer passes, and a compact media kit to speed production.
A chance to meet like-minded creatives and travellers
Co-branded campaigns and cross-promotion opportunities
Insider stories and hidden places not found in any guidebook